5 Reasons as to why Telemarketing can be Successful for you in 2020

Some people would say that telemarketing, telesales – even some telephones! – are outdated in 2020. However, we can definitively confirm that this is not the case. The best, well-rounded sales strategies are those that include some type of telemarketing & telesales. By fully implementing a telemarketing team within your marketing & sales activity is […]

4 Lead Generation Tactics to Complement B2B Telemarketing

One of the biggest Lead Gen challenges for marketers in 2019 is getting prospects over the line to convert.  When done correctly, B2B telemarketing works well. When done in conjunction with other Lead Generation tactics, B2B telemarketing works incredibly well. Blogging and posting on social networks as part of a B2B telemarketing strategy will definitely […]

Why you should be using LinkedIn to maximise your Lead Generation Campaign

It is very rare to find someone nowadays that doesn’t have any form of social media. Be it Facebook, Twitter, Instagram or LinkedIn – whatever your poison of choice, there is definitely a social media of some sort for you to dig your teeth into.  Social Media is invaluable to Lead Generation – if you’re […]

How to boost event ROI

We have had some extremely successful telemarketing campaigns in the events sector. Events works very effectively with telemarketing, as they are one of the most effective ways to generate high quality leads and opportunities. You can see a great return on interest when going with a telemarketing agency as getting the right people to attend […]

Start-up’s & Lead Generation – A match made in heaven!

Efficiency is key for start ups within their business model. A tighter budget is crucial to the success of a telemarketing/lead gen campaign for startups. Whether you have sourced your budget from  investments, loan companies or another source – keeping a keen eye on the bank account is definitely something that all startups have to […]

Am I too unique for telemarketing?

It is an extremely common concern for companies that are looking into doing telemarketing for their business growth. It is definitely a legitimate concern, but your worries are usually unfounded. The answer is usually that telemarketing can be beneficial for any industry. We’re not going to lie to you, there is always risk when it […]

LinkedIn Lead Gen as a Winning Formula

When you think of social media marketing, you may think of the glamorous life of Instagram or maybe the ‘putting the world to rights’ warriors of Twitter – I can bet you that the business world of LinkedIn isn’t the top of the list when you think of marketing. It is a market that is […]

Slow and Steady Wins The Race

We have all heard the old adage ‘slow and steady wins the race’, and yes it is quite applicable to life, but funnily enough it can also be applied to telemarketing. It is a bit odd, most people think of sales as fast-paced, high energy kind of environment, but sometimes it pays off being slower […]

Dusting off the New Year Blues

How many of you have stuck to your New Year’s Resolutions? We can imagine that many a’ dry January have been ditched and gym memberships neglected, for what starts as a resolution, almost always ends in tradition (which ironically is to not carry out your new year’s plans). As the first month of the year […]

Telemarketing for Europe’s Biggest Energy Technology Company

Telemarketing for Europe’s Biggest Energy Technology Company Suresense are an energy technology company who engaged The Lead Lab to reach out to UK manufacturers and through telemarketing campaigns set appointment for their sales team. The Lead Lab was not afraid to take on the largest energy technology company in Europe as their client and they […]