The New Normal – Through the Eyes of the Marketing Manager

As our usual way of work and life has been changed completely over the past couple of weeks, it has been a challenge for a lot of us to find the ‘new normal’. Working from home, when you’re so used to the office environment and camaraderie, is something that everyone from our offices had to […]

The New Normal – Through the Eyes of the Managing Director

As our usual way of work and life has been changed completely over the past couple of weeks, it has been a challenge for a lot of us to find the ‘new normal’. Working from home, when you’re so used to the office environment and camaraderie, is something that everyone from our offices had to […]

The New Normal – Through the Eyes of a B2B Telemarketer

As our usual way of work and life has been changed completely over the past couple of weeks, it has been a challenge for a lot of us to find the ‘new normal’. Working from home, when you’re so used to the office environment and camaraderie, is something that everyone from our offices had to […]

Start/Stop – When is it ever good to stop a marketing campaign?

We know – it seems weird to say, that we could want to stop a campaign, but hear us out. Sometimes, in marketing, there is good revenue and bad revenue. Occasionally, the bad revenue can outweigh the good revenue for both the client and the company. In this case, it doesn’t do anyone any good […]

3 Things You Should Be Asking Your Lead Generation Company

Maintaining an ever-evolving marketing and lead generation strategy is key for businesses to survive. If you want your business to find success, it’s vital that you make lead generation an integral part of your strategy.  We hear so often from clients that they have been burnt before by Lead Generation and telemarketing companies. Whether you’re […]

5 Lead Generation Tactics to Complement B2B Telemarketing

For any marketing and sales professional, one of the biggest challenges that is faced is getting prospects to convert. Some might say that it’s easy to get someone interested in your product/service – but getting them to convert is a pressing problem.  When done right, blogging and posting on social networks as part of a […]

Is it better to use a telemarketing company or a telemarketing freelancer?

Nowadays, when looking for an outsourced B2B or B2C marketing campaign, there is so much out there in the big wide world. As a business, there are many questions that might arise when looking for marketing activity. Whether you want to be look for in-house or out-sourced, or what kind of marketing channels you want […]

A Rewarding Telemarketing Campaign – is it a myth?

When working in sales, there is nothing better than building a really strong pipeline, and one of the most effective methods of doing that is by making calls and starting conversations with your key target market.  Implementing a successful telemarketing campaign is a process that many businesses do struggle to achieve. But with time, patience […]

Telemarketing – The Heart of Multi-Channel Marketing

It used to be the case that companies would use one channel for their marketing and sales needs; one channel that was easily managed, quantified and analysed. B2B businesses are nowadays more digitally savvy and have become multichannel consumers, using a number of different tactics when marketing themselves out into the world.  In today’s technological […]

Why you should outsource your Appointment Setting Services

How many times have you missed a doctor or dentists’ appointment? It’s sometimes so difficult in daily life to remember each and every little thing that you need to do. This is where we come in to help. Through our appointment setting services, we can make sure that the little things don’t get lost and […]