How to Make a Great First Impression on a Telemarketing Call

  A telemarketer has an extremely short window to create likability when talking to a high profile, busy decision maker. So why should they engage with a ‘cold caller’? Our answer to this is simple – we don’t want to hard sell a product, we want the prospect to buy into us and our beliefs […]

The Importance of Meeting Face-to-Face in Telemarketing

    Still to this day, in business, people still buy people. Some companies employ great sales executives who can sit down next to a potential client and sell to them face-to-face. However, they are not the right people to sell down the phone and sometimes lack the skills to be personally engaging when on […]