In the constantly evolving world of business, it is essential to keep up with the latest trends and techniques to stay ahead of the competition. This applies to lead generation as well, where businesses are always searching for new and innovative ways to generate leads. In this blog, we will explore whether new lead generation […]
lead generation campaign
Can your old data be useful?
Here at The Lead Lab, when assessing new clients, part of our scouting process is to identify untapped opportunity and potential value in a business; value that can be profitable for our clients. It is part of what makes our services ideal for businesses looking to grow, as our clients often find our telemarketers can […]
Outsourcing vs in-house – how moving to outsourcing could lead to an increase in leads
We all want our businesses to be successful and one way to achieve this is to make sure every aspect runs as efficiently and profitably as possible. Sometimes one of the simplest and quickest ways to accelerate this is by analysing which areas are underperforming and then outsourcing that part of the business function to […]
The New Normal – Through the Eyes of the Marketing Manager
As our usual way of work and life has been changed completely over the past couple of weeks, it has been a challenge for a lot of us to find the ‘new normal’. Working from home, when you’re so used to the office environment and camaraderie, is something that everyone from our offices had to […]
The New Normal – Through the Eyes of the Managing Director
As our usual way of work and life has been changed completely over the past couple of weeks, it has been a challenge for a lot of us to find the ‘new normal’. Working from home, when you’re so used to the office environment and camaraderie, is something that everyone from our offices had to […]
5 Lead Generation Tactics to Complement B2B Telemarketing
For any marketing and sales professional, one of the biggest challenges that is faced is getting prospects to convert. Some might say that it’s easy to get someone interested in your product/service – but getting them to convert is a pressing problem. When done right, blogging and posting on social networks as part of a […]
Is it better to use a telemarketing company or a telemarketing freelancer?
Nowadays, when looking for an outsourced B2B or B2C marketing campaign, there is so much out there in the big wide world. As a business, there are many questions that might arise when looking for marketing activity. Whether you want to be look for in-house or out-sourced, or what kind of marketing channels you want […]
Why telemarketing can be successful for you!
We understand that you may feel apprehensive when investing in a telemarketing plan, but the best way to experience power over your competitors is to include telemarketing in your strategy. Using internet marketing can be a disadvantage when trying to close the sale as most leads aren’t directly communicating with you. They are just reading […]
A Rewarding Telemarketing Campaign – is it a myth?
When working in sales, there is nothing better than building a really strong pipeline, and one of the most effective methods of doing that is by making calls and starting conversations with your key target market. Implementing a successful telemarketing campaign is a process that many businesses do struggle to achieve. But with time, patience […]
4 Lead Generation Tactics to Complement B2B Telemarketing
One of the biggest Lead Gen challenges for marketers in 2019 is getting prospects over the line to convert. When done correctly, B2B telemarketing works well. When done in conjunction with other Lead Generation tactics, B2B telemarketing works incredibly well. Blogging and posting on social networks as part of a B2B telemarketing strategy will definitely […]