In today’s competitive market, the success of a B2B business relies heavily on its sales process. A well-defined B2B sales process not only helps businesses streamline their sales operations but also provides a clear roadmap to the sales team, making it easier for them to close deals and generate revenue. In this blog, we’ll discuss […]
telesales
Should you outsource Lead Generation?
Lead generation is an essential component of any successful sales and marketing strategy. It involves identifying potential customers and gathering their contact information so that sales teams can follow up with them and convert them into paying customers. While some businesses prefer to handle lead generation in-house, others choose to outsource this task to specialized […]
Are New Lead Generation Techniques Better than Traditional Ones?
In the constantly evolving world of business, it is essential to keep up with the latest trends and techniques to stay ahead of the competition. This applies to lead generation as well, where businesses are always searching for new and innovative ways to generate leads. In this blog, we will explore whether new lead generation […]
Can your old data be useful?
Here at The Lead Lab, when assessing new clients, part of our scouting process is to identify untapped opportunity and potential value in a business; value that can be profitable for our clients. It is part of what makes our services ideal for businesses looking to grow, as our clients often find our telemarketers can […]
5 Reasons as to why Telemarketing can be Successful for you in 2020
Some people would say that telemarketing, telesales – even some telephones! – are outdated in 2020. However, we can definitively confirm that this is not the case. The best, well-rounded sales strategies are those that include some type of telemarketing & telesales. By fully implementing a telemarketing team within your marketing & sales activity is […]
LinkedIn Lead Gen as a Winning Formula
When you think of social media marketing, you may think of the glamorous life of Instagram or maybe the ‘putting the world to rights’ warriors of Twitter – I can bet you that the business world of LinkedIn isn’t the top of the list when you think of marketing. It is a market that is […]
Slow and Steady Wins The Race
We have all heard the old adage ‘slow and steady wins the race’, and yes it is quite applicable to life, but funnily enough it can also be applied to telemarketing. It is a bit odd, most people think of sales as fast-paced, high energy kind of environment, but sometimes it pays off being slower […]
Dusting off the New Year Blues
How many of you have stuck to your New Year’s Resolutions? We can imagine that many a’ dry January have been ditched and gym memberships neglected, for what starts as a resolution, almost always ends in tradition (which ironically is to not carry out your new year’s plans). As the first month of the year […]
How a Telemarketer can Benefit Your Business
A marketing strategy is always key to planning and facilitating growth within a business. When creating and managing your marketing strategy, it’s important to consider channels that will get the best results with the highest ROI. Implementing telemarketing as part of your marketing strategy will benefit your business in ways that you might not have […]
Why Cost Per Lead Isn’t Always Best
In the telemarketing industry, it’s becoming more and more common for businesses to offer a Pay Per Lead business model, which seems perfect to the prospect… after all, you’re only paying for the leads you get, right? Technically, yes. However, with this type of ‘deal’, you are almost certainly sacrificing the quality of […]