In today’s competitive business landscape, outsourcing has become a popular practice across various industries. Companies are outsourcing their non-core functions to third-party service providers to reduce costs, increase efficiency, and improve their focus on core business activities. Sales is one such function that businesses can outsource to gain significant benefits. In this blog post, we’ll […]
outsourced marketing
A Rewarding Telemarketing Campaign – is it a myth?
When working in sales, there is nothing better than building a really strong pipeline, and one of the most effective methods of doing that is by making calls and starting conversations with your key target market. Implementing a successful telemarketing campaign is a process that many businesses do struggle to achieve. But with time, patience […]
LinkedIn Lead Gen as a Winning Formula
When you think of social media marketing, you may think of the glamorous life of Instagram or maybe the ‘putting the world to rights’ warriors of Twitter – I can bet you that the business world of LinkedIn isn’t the top of the list when you think of marketing. It is a market that is […]
A Long Summer of Sales
Aside from the natural increase in everyone’s mood when the sun makes an appearance, we’ve had our best summer yet for sales, which has rocketed our business growth. In past years, we’ve always experienced a lull in the summertime, due to the fact that most senior decision-makers are out of the office at various times […]
The Art of Closing Sales
Not everyone can be a good sales person, it takes a lot of drive and motivation to develop the necessary skills in such a competitive industry. When talking with our Managing Director and Group CEO, Toby Blatchford-Tagg, we discussed what it takes to make a successful sales executive. To build a career in telemarketing, it’s […]
How to Handle Rejection – A Telemarketers Guide
If you are a telemarketer, it’s imperative to have ‘thick skin’. This industry has unfortunately been given a bad reputation in the past due to underhand sales techniques in the business to consumer industry, however, we overcome this through consistently high results and strong, moral brand values. Although it seems obvious, the best way to […]
Why Growth Is Still Important at Your Peak
Many businesses tend to slow down once they reach their perceived peak. Which is why it remains their peak and usually decreases ongoing. We think the key to success is to keep growing – even when you feel you’re at the top of your game. One of the most important contributors to growth is retention. […]
Getting the Best ROI
When deciding to go ahead with a lead generation campaign, it’s important to know that you’re going to get a good return on investment. We know this and like to ensure a good ROI through a number of different factors. The first thing to consider when setting up a successful telemarketing campaign is the contact […]
Customer Service – The Backbone To Any Business
If you were to ask any business owner, from any industry, how important customer service is to them, I’m certain they would stress how fundamental it is to their success. It can be the make or break of a company, and the sole reason why a prospect is retained and therefore becomes a repetitive buyer. […]
Telemarketing with a Sprinkle of LinkedIn
Who doesn’t like sprinkles, anyway? Here at The Lead Lab, we think it’s important to go the extra mile and offer something a little bit different with our telemarketing. After all, our tagline is ‘We do things differently’, and we make sure we live up to that. As an optional add-on, we team up with […]