It is an extremely common concern for companies that are looking into doing telemarketing for their business growth. It is definitely a legitimate concern, but your worries are usually unfounded. The answer is usually that telemarketing can be beneficial for any industry. We’re not going to lie to you, there is always risk when it […]
b2b telemarketing
LinkedIn Lead Gen as a Winning Formula
When you think of social media marketing, you may think of the glamorous life of Instagram or maybe the ‘putting the world to rights’ warriors of Twitter – I can bet you that the business world of LinkedIn isn’t the top of the list when you think of marketing. It is a market that is […]
How a Telemarketer can Benefit Your Business
A marketing strategy is always key to planning and facilitating growth within a business. When creating and managing your marketing strategy, it’s important to consider channels that will get the best results with the highest ROI. Implementing telemarketing as part of your marketing strategy will benefit your business in ways that you might not have […]
Why Cost Per Lead Isn’t Always Best
In the telemarketing industry, it’s becoming more and more common for businesses to offer a Pay Per Lead business model, which seems perfect to the prospect… after all, you’re only paying for the leads you get, right? Technically, yes. However, with this type of ‘deal’, you are almost certainly sacrificing the quality of […]
A Long Summer of Sales
Aside from the natural increase in everyone’s mood when the sun makes an appearance, we’ve had our best summer yet for sales, which has rocketed our business growth. In past years, we’ve always experienced a lull in the summertime, due to the fact that most senior decision-makers are out of the office at various times […]
The Art of Closing Sales
Not everyone can be a good sales person, it takes a lot of drive and motivation to develop the necessary skills in such a competitive industry. When talking with our Managing Director and Group CEO, Toby Blatchford-Tagg, we discussed what it takes to make a successful sales executive. To build a career in telemarketing, it’s […]
How to Handle Rejection – A Telemarketers Guide
If you are a telemarketer, it’s imperative to have ‘thick skin’. This industry has unfortunately been given a bad reputation in the past due to underhand sales techniques in the business to consumer industry, however, we overcome this through consistently high results and strong, moral brand values. Although it seems obvious, the best way to […]
Why Growth Is Still Important at Your Peak
Many businesses tend to slow down once they reach their perceived peak. Which is why it remains their peak and usually decreases ongoing. We think the key to success is to keep growing – even when you feel you’re at the top of your game. One of the most important contributors to growth is retention. […]
Finding a ‘Match’ for Your Business
The chemistry between a telemarketer and the business they are representing isn’t something that can be forced through some kind of app (Tinder Telemarketing? Not so catchy). We think one of the most important ways to ensure the success of a telemarketing campaign is to get the perfect combination of personality, enthusiasm and […]
Our Solution to Telemarketing Taboos
The telemarketing industry is awash with bad practices, from salesy one line openers to not listening attentively to prospects on the phone. We take a more honest view to phone conversations and work very hard to steer our telemarketers away from bad telephone practices. Right from the get-go, our approach to phoning prospects is upbeat, […]