Email marketing is one of the most effective ways to reach and engage with your target audience. With an ROI of £42 for every £1 spent, it’s no surprise that email marketing is a top priority for many businesses. In this blog post, we will discuss some tips on how to get the best out […]
Connie Sims
Benefits of LinkedIn Messaging
LinkedIn messaging can be a valuable tool for sales professionals looking to connect with potential clients and generate new business. Here are some benefits of LinkedIn messaging for sales: Personalisation: LinkedIn messaging allows you to send personalised messages to potential clients, which can help you build stronger relationships and increase your chances of making a […]
Advantages of Multichannel Marketing
In today’s digital age, multi-channel marketing has become a buzzword for many businesses. Simply put, it means that companies use various channels to promote their products or services, such as social media, email marketing, paid advertising, and more. Multi-channel marketing has several benefits, which we’ll explore in this blog post. Reach more customers One of […]
Is the value of Telemarketing More than just Lead Generation?
Telemarketing has been a staple of sales and marketing for decades, and for good reason. While it is commonly associated with lead generation, telemarketing provides a wide range of benefits beyond just generating leads. In this blog, we will explore some of the additional benefits that telemarketing can offer. Building Relationships with Prospects One of […]
Should you outsource Lead Generation?
Lead generation is an essential component of any successful sales and marketing strategy. It involves identifying potential customers and gathering their contact information so that sales teams can follow up with them and convert them into paying customers. While some businesses prefer to handle lead generation in-house, others choose to outsource this task to specialized […]
Does Pay Per Lead Work for B2B Lead Generation?
Pay-per-lead (PPL) is a pricing model in which businesses pay for each qualified lead generated by a third-party firm. It is a popular pricing model in B2B lead generation as it offers a cost-effective solution for businesses to acquire high-quality leads without the risk of investing in unqualified leads. In this blog, we will explore […]
Are New Lead Generation Techniques Better than Traditional Ones?
In the constantly evolving world of business, it is essential to keep up with the latest trends and techniques to stay ahead of the competition. This applies to lead generation as well, where businesses are always searching for new and innovative ways to generate leads. In this blog, we will explore whether new lead generation […]
Here’s why telemarketing might just be the savior for your business
Is your business struggling? Are you starting to feel exhausted with the marketing avenues you pursue, just to receive abysmal results? Do you lack the time and resources to improve your marketing? If you answer one of these, or all three then I can guarantee you telemarketing will be able to solve your issues. Often […]
The Lead Lab – Leading the way in positive work culture
Here at The Lead Lab we are all about delivering great results for our customers and delivering them the best leads we can. However, like the saying “behind every great man lies a great woman” we believe that behind every great lead, lies a great team, which is why creating a positive work environment is […]
Meet our newest team member, Josh – he might not be what you’re expecting!
Every team has that one member that has that special something about them, something that really sets them apart from the rest of the employees. For us, that team member has everything we could wish for – he’s friendly, hard working and organised and great at building relationships. We’d like to take the opportunity to […]