In today’s competitive business landscape, outsourcing has become a popular practice across various industries. Companies are outsourcing their non-core functions to third-party service providers to reduce costs, increase efficiency, and improve their focus on core business activities. Sales is one such function that businesses can outsource to gain significant benefits. In this blog post, we’ll […]
outsourced
Should you outsource Lead Generation?
Lead generation is an essential component of any successful sales and marketing strategy. It involves identifying potential customers and gathering their contact information so that sales teams can follow up with them and convert them into paying customers. While some businesses prefer to handle lead generation in-house, others choose to outsource this task to specialized […]
A Long Summer of Sales
Aside from the natural increase in everyone’s mood when the sun makes an appearance, we’ve had our best summer yet for sales, which has rocketed our business growth. In past years, we’ve always experienced a lull in the summertime, due to the fact that most senior decision-makers are out of the office at various times […]
Getting the Best ROI
When deciding to go ahead with a lead generation campaign, it’s important to know that you’re going to get a good return on investment. We know this and like to ensure a good ROI through a number of different factors. The first thing to consider when setting up a successful telemarketing campaign is the contact […]
Telemarketing – Breaking the Stigma
Unfortunately, it’s well known that telemarketing has a bad reputation. We spoke to our Managing Director and Group CEO, Toby Blatchford-Tagg, to see how he deals with the stigma and how he responds to this on a day-to-day basis. “I think that telemarketing gets a bad name from the consumer industry, I feel this came […]
Customer Service – The Backbone To Any Business
If you were to ask any business owner, from any industry, how important customer service is to them, I’m certain they would stress how fundamental it is to their success. It can be the make or break of a company, and the sole reason why a prospect is retained and therefore becomes a repetitive buyer. […]
Quality Trumps Quantity
Here at the Lead Lab, we always work by the ethos that quality trumps quantity. It’s what makes our service valuable and retainable. Telemarketing is a competitive industry and quality control is a major factor which affects both reputation and brand; two things we care about a lot. This ideology has shaped a lot […]
Bitcoin, The Craze That Caught Everybody’s Attention
In 2017, Bitcoin exploded. Over 40 billion dollars was invested into the cryptocurrency, which is why it’s been the main topic of conversation over the past 12 months. I spoke with our Managing Director, Toby Blatchford-Tagg, to find out his views and opinions on the matter. “The first time I really experienced the boom […]
Why Telemarketing isn’t Going out of Fashion.
Here at the Lead Lab, telemarketing will always be current and valuable. That’s because we live and breathe it. Whilst we know that many people consider the word ‘telemarketing’ to carry negative connotations, we strongly believe this is simply due to a lack of knowledge around the service. Whilst speaking to our […]