How a Telemarketer can Benefit Your Business

Mouse and keyboard

A marketing strategy is always key to planning and facilitating growth within a business. When creating and managing your marketing strategy, it’s important to consider channels that will get the best results with the highest ROI. Implementing telemarketing as part of your marketing strategy will benefit your business in ways that you might not have […]

Why Cost Per Lead Isn’t Always Best

In the telemarketing industry, it’s becoming more and more common for businesses to offer a Pay Per Lead business model, which seems perfect to the prospect… after all, you’re only paying for the leads you get, right?   Technically, yes.   However, with this type of ‘deal’, you are almost certainly sacrificing the quality of […]