As the world’s largest professional networking platform, LinkedIn offers an unparalleled opportunity for businesses to connect with potential customers and clients. While many professionals use the site for job hunting and career advancement, LinkedIn can also be a powerful tool for sales engagement. Here are just a few of the ways that LinkedIn can add […]
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B2B Sales Process — Everything You Should Know to Succeed
In today’s competitive market, the success of a B2B business relies heavily on its sales process. A well-defined B2B sales process not only helps businesses streamline their sales operations but also provides a clear roadmap to the sales team, making it easier for them to close deals and generate revenue. In this blog, we’ll discuss […]
How a Telemarketer can Benefit Your Business
A marketing strategy is always key to planning and facilitating growth within a business. When creating and managing your marketing strategy, it’s important to consider channels that will get the best results with the highest ROI. Implementing telemarketing as part of your marketing strategy will benefit your business in ways that you might not have […]
How to Handle Rejection – A Telemarketers Guide
If you are a telemarketer, it’s imperative to have ‘thick skin’. This industry has unfortunately been given a bad reputation in the past due to underhand sales techniques in the business to consumer industry, however, we overcome this through consistently high results and strong, moral brand values. Although it seems obvious, the best way to […]
Telemarketing Life Hacks
Telemarketing can be extremely complex; it’s a mixture of ingredients that contribute to a successful campaign – which is why it’s important for you to choose the right company to get good results (look no further!). Firstly, we think it’s important to keep your employees motivated and content in the workplace. After all, happy employees […]
Finding a ‘Match’ for Your Business
The chemistry between a telemarketer and the business they are representing isn’t something that can be forced through some kind of app (Tinder Telemarketing? Not so catchy). We think one of the most important ways to ensure the success of a telemarketing campaign is to get the perfect combination of personality, enthusiasm and […]
Customer Service – The Backbone To Any Business
If you were to ask any business owner, from any industry, how important customer service is to them, I’m certain they would stress how fundamental it is to their success. It can be the make or break of a company, and the sole reason why a prospect is retained and therefore becomes a repetitive buyer. […]
Telemarketing with a Sprinkle of LinkedIn
Who doesn’t like sprinkles, anyway? Here at The Lead Lab, we think it’s important to go the extra mile and offer something a little bit different with our telemarketing. After all, our tagline is ‘We do things differently’, and we make sure we live up to that. As an optional add-on, we team up with […]
Adapting To Become Experts In Every Industry
In the life of a telemarketer, it is essential to adapt to the sector you are representing whilst carrying out a campaign. You need to become a ‘chameleon’ and become a part of the respective industry with a knowledgeable and experienced demeanour. In order to execute this, the first aspect is in-depth product training. This […]
Our Solution to Telemarketing Taboos
The telemarketing industry is awash with bad practices, from salesy one line openers to not listening attentively to prospects on the phone. We take a more honest view to phone conversations and work very hard to steer our telemarketers away from bad telephone practices. Right from the get-go, our approach to phoning prospects is upbeat, […]