Start-ups & Lead Generation – A match made in heaven!
Efficiency is key for start ups within their business model.
A tighter budget is crucial to the success of a telemarketing/lead gen campaign for startups. Whether you have sourced your budget from investments, loan companies or another source – keeping a keen eye on the bank account is definitely something that all startups have to deal with. Tech companies in particular, rely quite heavily on investment to continue research with their ROI coming in later on.
A good Lead Generation agency will integrate themselves fully into your company – essentially placing themselves as an extension of your business. By getting under the surface of your company, the outsourced Lead Generation Agency can learn everything that they can to best represent your brand.
In order to fully appreciate and benefit from the hard work of a Lead Generation agency, you will need to have a solid, effective follow-up process to any leads generated and a strong sales process in place in order to fully achieve the results that you want to achieve. For any Lead Generation company – they may able to provide you with the highest quality leads – but it is up to you to get them over the line and convert them in to full, paying clients.
We here at The Lead Lab love working with start ups and SME’s. Being a SME ourselves, we thrive on building sustainable and lasting relationships with clients as well as leads. We can help to work with start-up companies to help them to refine (or fully develop) their sales process and help them get them over the line. Our hot-key campaigns work really well with start-ups as we can warm the lead up for the sales director and then move them immediately onto them becoming a full sales lead.
The Lead Lab prides itself on being an agency that has a bit of science thrown in. We specialise in high performance B2B telemarketing campaigns – call us today on 0333 207 0540 to find out more about how our expertise can help your business grow.
2 Replies to “Start-ups & Lead Generation – A match made in heaven!”
Entrepreneurs often neglect the monetary value of a team specialized in B2B telemarketing. This could be for many reasons; some feel their brand will not be represented in a fashion that reflects their brand values, while others worry that they will not see a return on their investment.
Thanks for your comment Robert – yes this can definitely be the case! Here at The Lead Lab we strive to make sure that we essentially are a part of a clients business, just based in another office. Have a check out of our other blog posts abouT ROI and let me know what you think.